the company wants to boost their sales by at least 20%. And the company has also decided to expand their business by opening one new café in the country(Nepal) itself and another one in Tokyo Japan. The company is currently looking for the best possible p

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Multi disciplinary task including business law, priciple of marketing, economics(budgeting, income statement, action plan and schedule) organization and communication, supply chain management and value chain analysis.
The task is based on small company from nepal to boost up their sales revenue by 20%’and market expansion within the country and outside the country.
 
COMPANY INTRODUCTION
called problem formula is a question

R n B café is a popular cafe and restaurant for Chinese cuisine. It lies in the heart of the capital city of Nepal, Kathmandu. The location of the place itself is a popular destination to spend leisure time with friends. There are number of banks and colleges in the surroundings and also public transport are easily available. It was established in 2012. The specialties of the restaurant are breakfast, lunch, dinner and beverages with live music in a specific day in a week. The main objective of the cafe is satisfaction and safety of the customers. The opening hours are from 7:00 to 22:00 everyday. They have live music on Monday, Wednesday, Friday and Saturday. They also have different offers like buy two get one free, discounts on the drinks, buy 2 cocktails and get one free etc.
The aim of the cafe is to serve delicious food and beverages. This cafe has different age group of customers. Primarily the youth are most attracted to this cafe. During the lunch hour from 11:00 to 13:00, the employees from the bank aged 30-50 are mostly there for lunch. In the evening there are youngsters aged 20-30 approximately, who love to party. The cafe is environmentally friendly with also a lounge and Hookah pipes of Shisha bar. There is also a party hall for small get-together and parties. Customers can also enjoy free Wi-Fi inside the premise.

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